Customer Relations Management Increases Goodwill with Customers

Customer Relations Management (CRM) is a browser-based Internet Application that helps you to manage your customer relationships over the Internet. A customer relations management system automates business processes, such as marketing, customer service, sales, accounting and more. All you need is a connection to the Internet. Customer relationship management is a customer-centric business strategy with the goal of maximizing profitability, revenue, and customer satisfaction. Business processes that can benefit from this technology include sales, marketing, customer service, training, professional development, performance management, human resource development, and compensation. Many CRM initiatives have failed because implementation was limited to software installation without alignment to a customers business goals.

Blue Robin's Customer Relations Management solution provides an online file system for storing, accessing, and sharing documents. The system can seamlessly integrate whatever Document Management System (DMS) and (CRMS) applications you currently use. Users can look up and sort contacts by name, address, phone number, zip code, state, date entered, date last contacted, by email, and much more. The system has the ability to keep date/time/user stamped notes, and attachments for each contact, as well as the ability to email directly from the application, and track emails sent.
The CRMS can attach all activities such as fax, documents, emails, etc. to a client's account history. Programmable contact reminders to call or email contacts and/or follow-up on projects or tasks, makes the system a perfect online contact management tool. Whether you want to schedule projects, import or export data, create detailed reports or manage your critical business operations, Blue Robin's Customer Relations software will deliver.

Features:

• Workflow management
• Address, phone, name, company, group, email, contact information
• Each type is editable
• Auto-timer for updated contact information is emailed out to the contacts
• Approval where ANY update to resource information will need approval
• Auto-archive over time with authorization
• Plan or Program creation utility
• Contact assignment and reassignment.
• Each contact has a level of association and/or a title at the resource as well as a login to be able to update relevant/authorized data and responsibilities.
• At any given time there could be several or only one contact associated with each resource

For more information on Blue Robin's Customer Relations Management please contact us.